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“A New Coupon Source: Your Account Statement”
SmartMoney, Jan 2012

“Top 10 Trends in Retail Banking and Payments, 2012″
Aite Group LLC, Jan 2012

“Online & Mobile Banking Forecast”
Online Financial Innovations, Jan 2012

“Bank Innovation’s Wish List: Better Coupons”
Bank Innovation, Dec 2011

“America’s Next Top FinTech Innovator”
Bank Technology News, Dec 2011

“Swift to Take Start-Up Contest Global”
Finextra, Dec 2011

“Driving Customer Acquisition and Retention by Tapping into the Next Generation of Online and Mobile Banking”
Loyalty360, Nov 2011

“How Mobile Banking is Different From Online Banking”
ABA Banking Journal, Nov 2011

“Big Revenue Opportunity Via Online Statements”
Fierce Finance, Nov 2011

“Most Consumers Want Purchasing Insights From Their Banks”
ABA Banking Journal, Nov 2011

“Finovate Alumni News”
Finovate, Nov 2011

“Not Saying Checkmate Yet”
American Banker, Nov 2011

“Innovations in Mobile at Finovate”
Celent, Oct 2011

“Banks Use Science to Crack the Genetic Code of Spending Habits”
Bank Technology News, Oct 2011

“Banks, Give Us a Reason to Pay You Fees (and to Mobile Bank)”
Bank Innovation, Oct 2011

“Evolving Business Models in a Post-Durbin Market”
paybefore, Oct 2011

“TheFintech Hottest: Stocktwits, BOKU and BillShrink Leading the Pack”
TheFintech, Sept 2011

“The Rise Of The Online To Offline Commerce Network”
Business Insider, Sept 2011

“How to Find More Coupons and Save Now”
Fox Business, Sept 2011

“Financial Tech Coming to a Phone or Wallet Near You”
Reuters Money, Sept 2011

“Data Mining at Banks as Critical as Ever”
Fierce Finance, Sept 2011

“Innotribe Start-Up Challenge Winners”
Innotribe, Sept 2011

“Truaxis and Guardtime win Swift innovation challenge”
Finextra, Sept 2011

“Day Two Recap of FinovateFall 2011″
Bank Systems and Technology, Sept 2011

“Five Ways to Mine Bank Data for Marketing Gold”
BTN, Sept 2011

“Design: BillShrink Uses Splash Page to Introduce New Corporate Website and Truaxis Name”
NetBanker, Sept 2011

“BillShrink Changes Name to Truaxis”
American Banker, Sept 2011

“Will the Next Groupon-Killer Be Your Bank or Even a Hotel?”
All Things D, August 2011

“A New Type of Reward With Your Debit Card”
The New York Times, July 2011

“Evolving Rewards Strategies: How Merchant-Funded Programs Will Usher in a New Era of Loyalty for FIs”
Javelin Strategy & Research, July 2011

“Merchant-Funded Rewards Programs: Moneymakers for Financial Institutions, Market Makers for Merchants”
PYMNTS.com, July 2011

“New Reward Programs Coming to a Card Near You”
Time, June 2011

“Now Your Bank Might Have Deals, Discounts for You”
Charlotte Observer, June 2011

“Why Issuers Can Kick Groupon’s Butt”
Bank Innovation, June 2011

“Coming Soon: Coupons on Your Bank Statement”
Kiplinger, June 2011

“The Case for Merchant Funded Incentives: New Opportunities for Card Issuers”
Aite Group LLC, June 2011

“Data Mining and Predictive Analytics for Financial Institutions”
Javelin Strategy & Research, June 2011

“Top Trends in Retail Online Banking”
Celent, June 2011

“Bank Statements with a Bonus: Deals and Discounts”
brandchannel, June 2011

“Now Banks Take a Turn at Coupons”
New York Times, June 2011

“BillShrink Extends StatementRewards Service”
Retail Banker International, June 2011

“Bank Statements to Include Offers Based on Spending Habits”
DailyDealMedia, June 2011

“US Banks Jump on Deals Bandwagon”
StrategyEye, June 2011

“BillShrink Statement Offers Can Change on the Fly”
American Banker, June 2011

“Google Wallet’s Success Depends On One Feature”
MyBankTracker, June 2011

“Boosting Revenue With Merchant-Funded Offers”
Forrester, May 2011

“Coupon Clipping of the 21st Century”
MyBankTracker, May 2011

“BillShrink Announces Four New Innovations for In-Statement Rewards”
Payments News, May 2011

“Visa Digital Wallet With One-Click Buying To Launch This Fall”
Forbes, May 2011

“New Loyalty Programs Crop Up That Will Give You Cash Back Directly in Your Bank Account”
All Things Digital, May 2011

“Billshrink Upgrades Its Statement Rewards With Rewards Discovery, Geolocation And Social Features”
TechCrunch, May 2011

“Concerned About Lost Debit Fees? Quit Whining and Kill Checks, Aite Advises”
BTN, April 2011

“Consumer Reports Adds BillShrink’s Recommendations”
Forbes, April 2011

“Consumer Reports Integrates BillShrink’s Savings Recommendations Into Reviews”
TechCrunch, April 2011

“Chase Punishes Loyal Customers Over Lost Debit Fees”
Bank Systems & Technology, April 2011

“How Will Banks Fill Regulation Revenue Holes? By Charging Us.”
Forbes, April 2011

“Movers & Shakers: BillShrink Adds to Board”
RCR Wireless, March 2011

“BillShrink Adds Anil Arora, Yodlee President and CEO, to Board of Directors”
RedOrbit, March 2011

“Jack Henry Pairs Up for Billing, Risk Services”
BTN, March 2011

“BillShrink Aims to Attract Broader Range of Banks with Jack Henry Deal”
American Banker, March 2011

“Jack Henry & Associates Announces Strategic Alliance with BillShrink”
FinancialNews Online, March 2011

“Jack Henry Forms Alliance with BillShrink”
Finextra, March 2011

“With Bank Innovation on the Decline, Financial Startups Steal Banking Customers”
Lending Club, March 2011

“Debit Card Changes Coming”
About.com, February 2011

“Online Bank Users Want In-Statement Savings and Rewards: BillShrink”
TMCnet, February 2011

“11 Big Ideas for 2011″
US Banker, January 2011

“New Opportunities Arise for Acquirers to Help Merchants”
American Banker, December 2010

“Merchant-Funded Rewards Programs Get a Boost from Interchange Fee Cuts”
American Banker, December 2010

“4 Personal-Finance Technologies to Watch For”
Kiplinger, December 2010

“BillShrink Rewards Consumers’ Spending Habits”
American Banker, November 2010

“BillShrink Offers Statement Rewards Tied to Consumer Purchasing”
American Banker, October 2010

“9 Ways Your Money is Going Sci-Fi”
CNN Money, October 2010

“Finovate Fall 2010 Best of Show Winners”
NetBanker, October 2010

“BillShrink Wins Best of Show at Finovate Fall 2010″
Finovate, October 2010

“Coming Soon to Your Bank Statement: Tax Info & Macy’s Coupons”
Consumer Reports, October 2010

“BillShrink Debuts StatementRewards Platform for Financial Institutions”
About.com, October 2010

“Emerging Financial Innovators to Watch: An Analysis of Finovate Startup09″
Javelin Strategy & Research, May 2009