Insights

05.10.12

Big Profits From Big Data

Big Data is a powerful tool that companies can use to drive revenue growth, increase profits and improve customer loyalty. However, many companies think harnessing

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05.03.12

Creating ‘Just Right’ Loyalty

Loyalty reward systems are the de facto standard for both retail and credit card companies. Especially since loyalty programs have been shown to increase retention

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04.26.12

Winning Over Generation Y

Generation Y is the first generation that grew up being wired. While they remember a time before computers, they grew up being taught how to

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